FREEZES OVERNIGHT, THEN CHILLS ALL DAY

THE FIRST COOLER THAT ACTUALLY COOLS (FINALLY!)

PackIt is the only foldable, freezable bag that keeps food and drinks cool for hours—no ice packs needed. Its secret sauce? Patented cooling technology that's built into the walls of the bag.

Welcome to the Next Level of Cool.

It’s hard to believe today, but there was a time when the world had to tolerate misleading “coolers.” Think about it: Insulated bags have been called coolers for years but they have never actually cooled anything. They just disappointed. PackIt was the first company to demand a better solution and deliver the smart, unexpected cooling that families need.

The secret is in the cooler’s freezable gel liner.

Simply store the entire bag in the freezer overnight. Once the bag is frozen, its walls generate waves of cold air that chill your food and drinks from all sides.

PackIt’s patented built-in technology keeps items cool all day without ever needing ice packs. It’s so powerful that it can even drop the temperature of liquids 25 degrees within the first hour. That’s right—it actually makes room-temperature items cold. PackIt's cooling power is so long-lasting that you can safely bring home leftovers in our cooler bag, reducing waste and saving you money—a win-win!

Fold Up, Freeze, Pack & Go!

WATCH HOW IT WORKS: